consumer culture consulting is a marketing consulting firm founded in Sweden in 2020. We unlock brands and make them resonate with consumers by translating state-of-the-art academic insights into practice. At consumer culture consulting we infuse strategic reflexivity and inspire new insights into markets, brands, and consumers.

We drive change
We amplify brand pulse
We infuse strategic reflexivity
We turn products into brands
We ignite consumer curiosity
We explore challenges
Our services are tailored
We are here

JACOB ÖSTBERG, PhD

Professor Advertising & PR

Email: contact@consumerculture.se

Phone: +46 733 82 65 96

BENJAMIN HARTMANN, PhD

Professor Marketing

Email: contact@consumerculture.se

Phone: +46 763 47 78 69

You want fresh insights into the latest research, societal trends, and market & consumption dynamics
provoking your thoughts? Let us inspire you! We give talks, speeches, and hold workshops on topics such as
brand experience design, rethinking value creation, consumption practices, the relation between social trends & challenges and marketing,future marketing, the role of brands in society, critical perspectives, and more.


We drive change by deep analysis of your brand to amplify brand pulse, make it resonate with contemporary consumer culture, and infuse greater strategic reflexivity to create sustainable solutions.